Sherwin-Williams home decorator and how-to-paint book.

CROWN HILL HARDWARE

7759 - 15th. N.W. Phone: DE 0016

Your Hardware Store That Serves Seattle, Wash.

Good taste is many things

It's the books you read . . . the hat
you wear . . . even the manners of
your children.
But what is good taste in home
ik* decoration? It's the way you
"feel" in a room . . . the way
things "go together." It's the
happy combination of color, texture
and materials. Hasn't a thing to do
with the size of your room or how much
money you have to spend.

Ever so often, there comes a time when you feel
something must be done around the house. Rooms
look a little tired and worn. Or, you just want a
change for the sake of what it will do for your spirit.
That's the time to do it!

And for goodness sake, don't feel that you have to
throw away everything and start from scratch. You
can redecorate, in good taste, any or all of the rooms
in your house and not replace a single piece of furni-
ture unless you want to!

Take a look around your home. Are things the way
you'd like them to be? Wouldn't a bit of refreshing
color help? What do your guests see when they step
into your living room?

Paint can do wonders! Why, for about the cost of
an automatic percolator, you can add a bit of har-
mony in lovely color to a room and make it a sun-
nier, happier place to live. Paint can bring out a hid-
den hue from a slip cover so use it as a wall color to
weave new charm into your room.

Carol and Jack, our young couple here, took a good
look at their home and decided it was time for a
change. But, where to start? What to do? How much
to spend? They found their answers in our Home
Decorator book of ideas. And, they borrowed our
Color Harmony Book to help them decide which col-
ors to use together . . . and which type of paint to use.

Maybe it's time for a bit of sprucing-up in your
home. Painting will do the most colorful, the most
satisfying job ever. Do it quicker and for less money.
And, you'll have the fun of being your own decorator.

2

Copyrighted 1957 by The Sheru in- Williams Co., Cleveland 1, Ohio

walls Super Kem-Tone Rhapsody Blue
walls Super Kem-Tone Sandalwood
ceiling Super Kem-Tone Ceiling Flat White
woodwork Kem-Glo Rhapsody Blue and Sandalwood
furniture Drexel Furniture Co., Drexel, N. C.

"See what we did ivith our living room?

Did it ourselves, too, and mighty proud of it! , ~ -
And it took only a gallon and a half

of Super Kem-Tone and some Kem-Glo. Looks like ■/ \
a new room, and it fe-e-l-s like a new room, *
Why in the world did we wait so long?"

"If Vd only known it would

cost less than the toaster I gave
Carol for our anniversary!

Well, let's take a look at the rest
of the house and see what needs
the masters touch."

3

Paint m • m the best tonic for you and your home

Colorful paint acts as a powerful vitamin . . , repairs and revives its
"patient" with miraculous speed and ease.

But, it takes the right colors and the right paint to show off your
home and furnishings to their best possible advantage. This is true if
your house is as sparkling new as tomorrow or if it has its roots in
the romantic days of another century.

Which colors? That's up to you and your imagination. You may be
as daring or as subtle as you like because, with paint, you can change
colors easily, economically and as often as you like.

How to select color harmonies . . . and always be right!

Some of us hesitate combining certain colors because we're not
sure of the effect of the finished job. Our new Sherwin-Williams Color
Harmony Book eliminates all this guesswork and uncertainty!

The Color Harmony Book contains over 1400 "go-together" color
combinations to make your home decorating easier. You'll find page
after page of* new, interesting color harmonies to set your imagination
soaring . . . colors that will bring new life to your present furnishings.

Borrow the Color Harmony Book from our store. You'll get so
many harmonizing ideas and you'll know they're in the latest fashion
taste because all color combinations are decorator-approved.

Best of all . . . any harmony you select can be color-matched in
both Super® Kem-Tone and Kem-Glo®, With one, you get a velvety-
rich wall finish and with the
other, matching, lustrous en-
amel woodwork. Our Sherwin-
Williams Super Kem-Tone and
Kem-Glo are the most pop-
ular interior house paints in
America. You'll be so proud
of the new beauty they
bring into your home.

This familiar trade- mark is your

assurance of highest quality paint

walls Super Kem-Tone Light Thistle and Azure Blue
CEILING Super Kem-Tone Shasta White

woodwork Kem-Glo Light Thistle, Azure Blue and Stay White
FURNITURE Heritage Furniture, Inc., High Point, N. C.

You van paint today and have guests tonight

Sherwin-Williams Super Kern-Tone, De Luxe Latex
W all Paint, for beautiful walls and ceiling. Just brush or
roll on Super Kem-Tone over any interior surface, wall-
paper, plaster or wallboard. One coat covers most surfaces.
Goes on smoothly and dries evenly within an hour. When
thoroughly dry, Super Kem-Tone is guaranteed washable!

Sherwin-Williams Kem-Glo, America's Finest Alkyd
Enamel, for luxurious woodwork. All your favorite
colors plus Kem-Glo Velvet White. You need no under-
coater or primer. Dries in 3 or 4 hours and your woodwork
looks and washes like baked enamel. One coat covers
most surfaces including wood, plaster, metal, wallboard,
brick or painted or enameled surfaces.

5

Color brings gracious living into gour home

5 urn

Colorful paint has an exciting magic
quality. It can make dark rooms and halls
seem lighter ... or it can subdue light.
Paint can also make a room look larger
or make a ceiling feel higher or lower.

Color often plays tricks, too! Be sure
to consider your paint colors in both
daylight and under artificial lights.
You'll be pleased with the different
color-mood of your room after dark.

AT THE LEFT:

two walls Super Kern-Tone Lomhardi Blue

TWO WALLS and CEILING Super Kem-Tone Shasta White

screen and HALL WALL Super Kent-Tone Gay Chartreuse

woodwork Kem-Glo Stay White

exterior walls SWP Velvet Flat White

PORCH CEILING SWP Gloss Poeono Blue

living room furniture Heritage Furniture, Inc.,

High Point, N. C.

patio furniture Birmingham Ornamental Iron. Co. r
Birmingham, Ala.

below:

walls and ceiling Super Kem-Tone Maplewood

woodwork and trim Kem-Glo Hazelnut, Watermelon and Sunlight Yellow
upholstered furniture Simmons Co,, Elizabeth, N. J.
tables The Brandt Cabinet Works, Hagerstown, Md.

t^ove that Super Kem-Tone!

It takes only one gallon to do the walls of the average-size room.
Goes on easily . . . twice as fast with a Kem Roller-Koater®.
To clean brushes or roller after painting with Super Kem-Tone,
all you do is wash them in water. Spatter marks on woodwork
or floor are easily removed with a dampened cloth . . . but
wipe 'em off as you go because Super Kem-Tone dries quickly.

New charm with wonder! uL wonderful paints

above: walls Super Kem-Tone Green Stone
ceiling Super Kem-Tone Cream Tint
woodwork Kem-Glo Green Stone
furniture The Schoon beck Co., High Point, N. C.

In these three living
rooms, only the paint color
was changed hut just
look at the difference!
Try some of this paint
magic in your home.

AT THE LEFT:

WALLS Super Kem-Tone Starlite Gold
ceiling Super Kem-Tone Princess Ivory
WOODWORK. AND FIREPLACE Kem-Glo

Velvet White

FURNITURE Tomlinson of High Point,
High Point, N. C.

BELOW :

WALLS Super Kem-Tone Celeste Blue and Indian Rose
CEILING Super Kem-Tone Shell Pink
woodwork Kem-Glo Pinehurst Green
and Indian Rose

upholstered furniture Globe Parlor
Furniture Co., High Point, N. C.
tables Colony Tables, Inc., High Point, N. C.
hall floor Armstrong Cork Company, Lancaster, Pa.

Choose from the many

wonderful Kem-Cllo colors

There's even a new black that's marvelous for
today's smart wrought-iron fashion. Kem-Glo gives you a rich,
subdued lustre. Use it for the woodwork throughout your
house, for bathroom and kitchen walls or for your furniture.

walls Super Kem-Tone
Parakeet

Ceiling Super Kem-Tone
Green Tint

woodwork Kem-Glo
Parakeet

UPHOLSTERED FURNITURE

Broyhill Furniture Factories^
Lenoir, N, C.

TABLES AND STORAGE UNITS
Founders Furniture Co.,
Pleasant Garden, N. C.
blinds Hunter-Douglas
Corporation, New York, N. Y,
television RCA Victor,
Camden, N. J.

:W if*.

2m f

walls Super Kem-Tone Caprice Yellow

ceiling Super Kem-Tone Shasta White

woodwork Kem-Glo Caprice Yellow

furniture Broyhill Furniture Factories, Lenoir, N. C.

walls Super Kem-Tone Camellia Pink

ceiling Super Kem-Tone Shasta White

woodwork Kem-Glo Camellia Pink

kitchen wall Kem-Glo Peacock Blue

cabinets Beauty-Lok Blond Seal

furniture Broyhill Furniture Factories, Lenoir, N. C.

upholstered chair B & W Upholstering, /nc, High Point, N. C.

kitchen cabinets American Central Mfg. Corp., Connersville, Ind.

The trend is

to rooms with
related colors

Your family lives all over the house, not
just in one room. Related colors bring a
harmony to an entire house or to separate
floors . . . giving a pleasant feeling of unity.
Our Color Harmony Book really does a dec-
orator job for you here . . . helps you add
interesting color variations in comfortable,
complete color harmony.

10

walls Super Kem-Tone Camellia Pink
ceiling Super Kem-Tone Pastel Blue
woodwork Kem-Glo Camellia Pink

upholstered furniture B & W Upholstering, inc., High Point, N. C.
occasional tables Founders Furniture Co,, Pleasant Garden, N. C.
dining room furniture Broyhill Furniture Factories, Lenoir, N. C.

walls Super Kem-Tone Astrid and Marsh Rose

CEILING and MOLDING Super Kem-Tone Shasta White

woodwork Kem-Glo Astrid and Marsh Rose

dining room furniture Bernhardt Furniture Co., Lenoir, N. C.

sofa The Schoonbeck Co., High Point, N. C.

lamp table The Lane Co., Inc., Altavista, Va.

Color adds
spice to
your dining
pleasure

WALLS Super Kem-Tone Bermuda
Turquoise and Noweta Rose
ceiling Super Kem-Tone Shasta White
woodwork Kem-Glo Stay White
furniture Saginaw Furniture Shops, Inc. ,
Saginaw, Mich.

walls Super Kem-Tone Bluebell
ceiling Super Kem-Tone Shasta White
woodwork Kem-Glo Stay White
furniture Drexel Furniture Co., Drexel, N. C.

Kem-€*to and Super Kem-Tone Colors
go together beautifullg

For every color of one, you can have the
same color in the other. This means
you may follow the trend to have woodwork
and walls match. Wonderful, too, for
making small rooms seem so much larger.

11

Choose rich colors with appetite appeal

WALLS Super Kem-Tone Lombardi Blue

Ceiling Super Kem-Tone Princess Ivory

woodwork Kem-Glo Princess Ivory

furniture Morganton Furniture Co., Morganton, N.C.

walls Super Kem-Tone Light Caprice and Rose Beige
ceiling Super Kem-Tone Light Caprice
woodwork Kem-Glo Light Caprice and Rose Beige
FURNITURE The Brandt Cabinet Works, Inc., Hagerstown, Md.

walls Super Kem-Tone Apricot and Beauty-Lok Golden on Walnut
CEILING Super Kem-Tone Rhapsody Blue
furniture Calvin Furniture Co., Grand Rapids, Mich.

walls and ceiling Kem-Glo Velvet White
woodwork and cabinets Kem-Glo Starlite Gold
furniture Empire Furniture Corp., Johnson City, Tenn.
floor Armstrong Cork Co., Lancaster, Pa.

walls Kem-Glo Light Salmon

CEILING Kem-Glo Stay White

Cabinets Kem-Glo Stay White

kitchen Republic Steel Kitchens, Canton, Ohio

walls Kem-Glo Coral Rose

ceiling and cabinets Kem-Glo Caprice Yellow

lower cabinets Kem-Glo Skyline Blue

kitchen Toledo Desk and Fixture Corp., Maumee, Ohio

Treat yourself

to a yay
kitchen

You'll love most every hour you spend
in a colorful, gay kitchen. Sherwin-
Williams Kem-Glo colors have that spe-
cial magic that brings sunshine into a
kitchen even on a rainy day . . . makes
your hours just fly by.

walls, ceiling, cabinets and
fireplace brick Kem-Glo Velvet White
service bar Beauty- Lok on Walnut
floor Armstrong Cork Co., Lancaster, Pa,

For the lady of the house

This is your own creative corner . . . the room where delicious things
happen, every day. And you just can't be a culinary artist in a de-
pressing, dull room. So, be enthusiastic in your color scheme and
you'll be amazed at the results. See the Kem-Glo spirit-lifting col-
ors ... so easy to apply. No effort to keep clean, just wipe off with a
damp cloth.

13

walls and woodwork Kem-Glo Flamingo
CABINETS Kem-Glo Caprice Yellow
ceiling and trim Kem-Glo Stay White
CANOPY Beauty-Lok Poppy
KITCHEN Youngstown Kitchens, Warren, Ohio

Kitchens sparhle with

AT THE RIGHT:

walls and ceiling Kem-Glo Aster Pink and Stay White

cabinets Kem-Glo Light Turquoise

WOODWORK Kem-Glo Stay White

KITCHEN Republic Steel Kitchens, Canton, Ohio

walls Kem-Glo Sunbeam Yellow
cabinets and wall Kem-Glo Light Delphinium
ceiling and trim Kem-Glo Stay White
kitchen Lyon Metal Products, Inc., Aurora, III.

walls Kem-Glo Ripple Green

Ceiling Kem-Glo Shell Pink

cabinets Beauty-Lok Sunset

kitchen Curtis Companies, Inc., Clinton, Iowa

CEILING and cabinets Kem-Glo Delphinium

walls Kem-Glo Velvet White

floor Armstrong Cork Co., Lancaster, Pa.

Kem-Glo colors

at the right:

ceiling and lower cabinets Kem-Glo Bluehonnet
walls and wall cabinets Kem-Glo Flesh Pink
kitchen Lyon Metal Products, Inc., Aurora, III.

WALLS Kem-Glo Flamingo

ceiling and cabinets Kem-Glo Stay White

TRIM Kem-Glo Ebony

kitchen Republic Steel Kitchens, Canton, Ohio

Enameling isn't only a man's job

It's so easy with Kem-Glo that the lady
wants to get into the act, too. After all,
it's her kitchen, so she can share the fun
of decorating it. You can apply Kem-Glo
with either brush or Roller-Koater. Clean-
ing up after painting is a breeze with Kem
Paint Brush and Roller Cleaner. It's
harmless to m'lady's hands and makes
brushes soft and clean in minutes.

15

ALTERNATE COLOR SUGGESTION: ALTERNATE COLOR SUGGESTION:

walls Super Kem-Tone Apricot walls Super Kem-Tone Sunbeam Yellow

ceiling Super Kem-Tone Flesh Pink ceiling Super Kem-Tone Light Ivory

woodwork Kem-Glo Apricot woodwork Kem-Glo Sunbeam Yellow

shelves Kem-Glo Tapestry Green shelves Kem-Glo Tapestry Green

Personalize bedrooms
with favorite colors

This is probably the only room in the house
where you can follow your personal color
and decorating whims. So, surround your-
self with flattering colors ... be as grand or
as simple as you like. Whatever color you
imagine, you can match it in washable
Super Kem-Tone and lustrous Kem-Glo.

16

walls Super Kem-Tone Shadow Gray and Watermelon,
CEILING Super Kem-Tone Shasta White
woodwork Kem-Glo Shadow Gray and Watermelon
furniture Stanley Furniture Co. r Stanleytown, Va.

walls and ceiling Super Kem-Tone Aster Pink

woodwork Kem-Glo Aster Pink

furniture S. R. Hungerford Co., Memphis, Tenn,

walls Super Kem-Tone Bluebell

ceiling and molding Super Kem-Tone Forsythia

woodwork Kem-Glo Bluebell

furniture Hibriten Furniture Co., Lenoir, N.C.

walls Super Kem-Tone Nocturne Blue

ceiling and molding Super Kem-Tone Citron

woodwork Kem-Glo Nocturne Blue

furniture Thomasville Chair Co., Thomasville, N.C.

Colors galore in Super Kem-Tone

Super Kem-Tone comes in a rainbow of many wonderful
colors. One coat of Super Kem-Tone and you've practi-
cally a new bedroom. For ceilings, use the long-handled
Kem Roller-Koater. It's a wonderful decorating tool
that reaches over beds and into hard-to-get-at corners.

AT THE right: walls Super Kem-Tone Periwinkle

CEILING Super Kem-Tone Shasta White
woodwork Kem-Glo Periwinkle

alcove wall and woodwork Kem-Glo Applehlossom
shelf area Kem-Glo Peacock Blue

furniture Henredon Furniture Industries, Inc., Morganton, N. C.

Colors say
€i wetcome" in

guest rooms, too

at the left:

walls Super Kem-Tone Radiant Lilac
ceiling Super Kem-Tone Lilac
woodwork Kem-Glo Radiant Lilac

furniture Pulaski Veneer and Furniture Corp., Pulaski, Va.

CHAIR Thayer Coggin, High Point, N. C. BELOW :

walls Super Kem-Tone Indian Rose
ceiling Super Kem-Tone Shasta White
woodwork Kem-Glo Indian Rose
furniture Davis Cabinet Co., Nashville, Tenn.
FLOOR Armstrong Cork Company, Lancaster, Pa.

walls Super Kem-Tone Shasta White
ceiling Super Kem-Tone Light Delphinium
shelves Kem-Glo Monterey Red
woodwork Kem-Glo Shasta White
furniture Stanley Furniture Co., Stanleytown, Va.
floor Armstrong Cork Company, Lancaster, Pa.
radio RCA Victor, Camden, N. J.

walls Super Kem-Tone Light Ivory

Ceiling Super Kem-Tone W atermelon

woodwork Kem-Glo Light Ivory

FLOOR S- W Floor Enamel Gray Stone

furniture Lullabye Furniture Corp., Stevens Point, Wis.

Venetian blind Hunter- Douglas Corp., New York, New York

Sprightly colors

for young folks

walls Super Kem-Tone Aster Pink

ceiling and molding Super Kem-Tone Bluebell

woodwork Kem-Glo Aster Pink

furniture Lullabye Furniture Corp., Stevens Point, Wis.
Venetian blind Hunter- Douglas Corp., New York, N. Y.
floor Armstrong Cork Company, Lancaster, Pa.

WALLS Super Kem-Tone Caprice Yellow
ceiling Super Kem-Tone Shasta White
woodwork Kem-Glo Peacock Blue
furniture Drexel Furniture Co., Drexel, N. C.
radio RCA Victor, Camden, N. J.

If you prefer
patterns in paint 9

Choose from Sherwin-Williams
Applikay® designs. Just roll on a
beautiful pattern over your newly painted
Super Kem-Tone walls. Ask us for
complete information and pattern designs.

Bathrooms

sing with
Kem-Glo
beauty

walls and ceiling Kem-Glo Citron and Cool Gray
woodwork Kem-Glo Cool Gray
bathroom American Radiator & Standard
Sanitary Corp., Pittsburgh, Pa.

20

Sparkling colors in #W*##i 9 vivun Kvm-Ulo

Some bathrooms aren't as young as they used to be!

See the difference a colorful coat of Sherwin-Williams Kem-Glo

will make. Even "old claw foot" can look exciting in a coat

of new Kem-Glo color. Look at all the color and style

in these bathrooms! No matter what your heart desires in color,

you can get it in Sherwin-Williams Kem-Glo enamel.

AT THE LEFT!

walls and woodwork Kem-Glo Flesh Pink
ceiling Kem-Glo Skyline Blue

bathroom American Radiator & Standard Sanitary Corp., Pittsburgh, Pa,

walls Kem-Glo

Monterey Red and Melodie Green
woodwork Kem-Glo
Melodie Green

ceiling Kem-Glo Stay White
bathroom Armstrong Cork
Co., Lancaster, Pa.

Look again at this gorgeous

bathroom at the left and

see how modern it could become

in this sketch below.

The fringe and plush are

gone . . so are the colors

of the '90s. Instead,

slim lines and Kem-Glo* s

handsome beauty. Amazing!

ceiling, walls and woodwork Kem-Glo Mist Green
bathroom American Radiator & Standard
Sanitary Corp., Pittsburgh, Pa.

PREPARE THE SURFACE

Ho iv to paint
the inside

of your home

The whole fabulous world of color is yours to use
inside your house. With these wonderful Super
Kem-Tone and Kem-Glo paints, you can deck your
house in glowing color so easily.

There isn't even a batch of rules to follow. Here,
we are illustrating some painting tips that will help
you get the best possible results with a minimum of
time and energy. Have fun — we know you'll be ter-
rifically pleased with the results. And, if you have
any specific painting problems, call us and we'll be
glad to help.

Start with a clean surface, Paint just
won't adhere to dirt. Wipe dust from wall-
papered surfaces with a soft cloth. Wash
glossy surfaces with a good household or
paint cleaner. Rinse; let dry thoroughly.

PAINT CEILING AND WALLS

i

Paint a narrow strip at all corners and
around all woodwork with a Kem Trim
brush, about 6 feet ahead of your roller
painting. Fill in with roller painting. Then
cut in another area and continue.

ENAMEL WOODWORK AND CABINETS

Use a good brush when you apply Kem-Glo
enamel or Enameloid to areas like wood-
work and cabinets. We recommend a Kem
Feather-Flo trim brush ... it holds a gener-
ous amount of enamel yet is easy to handle.

22

Paste down all loose edges of wallpaper, Fill holes in wood with putty. Paint alone Lightly sand all previously painted glossy
using Super Kem-Tone as your "paste". will not cover holes or other surface imper- surfaces before you start. Or wipe with
Fill tears and defects with Kem Plastic- fections. Remove mars and chipped paint S-W Preparite, the liquid sandpaper. Wipe
Patch. This is quite easy and guarantees with sandpaper. Fill plaster cracks, holes away all sanding dust with a cloth damp-
smooth surface results. and mars with Kem Plastic-Patch. ened with turpentine.

Start Roller- Koa I er in shallow end of Always start in a corner. Roll or brush Be sure new plaster is thoroughly dry and

tray. Roll it back and forth into the paint ceiling the short way of the room. Walls old plaster is clean, free of glue size and

until roller is uniformly saturated with from top to bottom. Roll three strips as far paste. Apply S-W Wall Primer and Sealer

paint. Gently shake any excess paint back as you can reach, each slightly overlap- followed by Super Kem-Tone. Kem-

intothe tray. Now you're ready to "roll". ping. Smooth out by cross-rolling lightly. Glo requires no special primer or sealer.

Apply paint away from edges and brush Wipe up spatters of Super Kem-Tone as Clean Super Kem-Tone brush, Roller-
it to them. This avoids "dribbling". When you go along. Use a clean cloth dampened Koater and tray with warm soapy water,
two or three feet of surface are painted, with water. For Kem-Glo clean up, use Clean Kem-Glo painting tools in Kem
cross-brush lightly . . . then level off a cloth which has been moistened with Paint Brush and Roller Cleaner and then
lengthwise. turpentine. rinse in cool water.

23

Going to paint your home this year?

When you paint your home, you do so for two main
reasons ... to improve its attractiveness and to pre-
vent decay. Your home is worth appreciably more
after it is painted. But even more important, you are
protecting the investment you have in your home,
which probably is a lot of money.

It's far wiser, and a lot less expensive, to paint at
regular intervals. You're wasting money if you wait
until the house looks shabby and deterioration sets
in. Then, you're letting yourself in for an expensive
repair job as well as repainting.

There's such a thing as "good taste" in exterior
decoration, too. Just as you carefully plan the in-
terior color harmony for your home, so you can

create a pleasing outside appearance. A neat, trim
outlook gives a feeling of prosperity and hospitality.
Expensive? No, it just looks it. Sherwin-Williams
Exterior House Paint will do wonderful magic with
your house. Take years off its age and give it a more
stately manner.

It certainly pays you to use the best possible
house paint that you can get. We believe this to
be SHERWIN-WILLIAMS EXTERIOR HOUSE
PAINT! It stretches the years between paint jobs. And
it's recognized as the leader of all house paints. It just
had to be the best because every year more homes
are painted with Sherwin-Williams Exterior House
Paint than any other brand!

BODY SWP Gloss Peach Blossom
TRIM SWP Trim and Tinting White
shutters SWP Gloss Chardon Blue

SWP House Paint
flows on so smoothly,
you'll find it
takes less paint
and less time to
do a better job.

body— masonry S- W Kem-Krete White

wood SWP Gloss White
door and blinds SWP Gloss Radiant Pink

body 5- W Kem-Krete Desert Sand and White
trim SWP Trim and Tinting White

Blending or harmonizing with
nature's colors is one of the
wonders of S WP Paints.
See how this painted wood siding

continues the natural color
effect of the stone retaining wall.

Warm color on your door,
or surrounding your entrance,

says a warm welcome awaits
any guest. lis such a

small decorating touch but

oh, how inviting it looks.

25

Additions to your house
"belong" when they become a
part of the same colorful
picture. Here, the garage
doors carry out the color plan
of the main house and give
an appearance of spaciousness.

These house paint facts

body S- W Shake Paint Everglade Green
trim SJVP Trim and Tinting White

AT THE RIGHT:

body S- W Kem-Krete Antique Rose
trim SWP Gloss Auburn Brown

Flotvers a hobby at
your house? Their
brilliant blooming
season is so short,
but you need not
lose the thrill of
their beauty. Match
their color in SWP
House Paint and
enjoy it the year round.

The colors of nature come alive
in SWP House Paint . . . browns,
greens and all the exciting
brilliance of the autumn leaves.
For more pleasure in outdoor
living, blend your house
into its natural setting.

are important to you

Sherwin-Williams Exterior House Paints flow
on easily! You get the feeling of "easy does it" as
you brush on S-W House Paint. Stroke after stroke,
the paint flows on evenly, leaving just the right
thickness of paint film. There's no tiring tug or drag
of the brush. Sherwin-Williams paint chemists have
built-in an exclusive ease of brushing that now en-
ables one to spread paint over more surface in less
time than ever before . . . with less effort. And, you
apply Sherwin-Williams House Paint, confident that
you'll be proud of your results in the years to come.

Sherwin-Williams House Paints cover thor-
oughly! Ordinary house paints sacrifice ease of
brushing in trying to get good hiding power. But
not Sherwin-Williams! Their technicians have found
the proper balance in compounding oils and pigments
so that Sherwin-Williams House Paints have ex-
tremely high hiding power without losing any of the
exclusive ease of brushing. You can even apply SWP
Gloss One-Coat White, over a previously painted light
pastel color and still the white will cover evenly and
thoroughly without the old color peeking through.
No wonder people are so enthusiastic about Sherwin-
Williams House Paint!

Greater Durability! You have a perfect right
to expect your Sherwin-Williams House Paint job
to look better and last longer than other house
paints. The smooth, even film of protective S-W
House Paint on your house eliminates the two most
common failures of the average house paint: First,
surface "ridges" that trap and hold beauty-destroy-
ing dirt. Second, surface "valleys" that are im-
properly protected and therefore result in too-rapid
deterioration.

body SWP Gloss Fruitwood trim SWP Trim and Tinting White door SWP Gloss Sierra Red

body SWP Gloss White trim SWP Gloss Rockaway Blue

Average House Paint leaves
irregular brush marks with
their dirt-catching ridges and
weather-exposed valleys.

SWP House Paint,

whether in white or color,
leaves a thick, even
protective film of paint.

27

Cotors 9 color cotors ...

AT THE RIGHT.'
BODY S-W Shake Paint Feather Gray
SHUTTERS AND DOORS SWP Gloss Pagoda Yellow
TRIM SWP Trim and Tinting White

you 9 U love 9 em all

Have you ever wondered what your house would look like if
you used a color instead of painting it white every time? Our
Sherwin-Williams Color Selector will help you "visualize"
your house in color before your job is started. A touch of pas-
tel blue on the shutters perhaps. Or, a delicate coral for the door.
You don't have to go "all out" with color unless you want to.
Bits of accent color around the house add the certain so-
phisticated something that says "good taste" in decorating.
Sherwin-Williams colors, too, outlast ordinary colors in keep-
ing their original gleaming beauty. Test homes all over the
country, in all climates, are painted and checked regularly to
prove the ability of Sherwin-Williams whites and colors to re-
tain their life longer under the most severe weather conditions.
Make your selection from the 91 exclusive fashion-approved
colors. Our Sherwin-Williams Color Selector is brimming
over with lovely color harmony suggestions. Borrow our
Color Selector and see all the wonderful ideas on how ex-
citing colors can add a new sparkle to your home.

What 9 s the outside
of your house made of?

body— brick 5- W Kem-Krete Antique Rose

wood SWP Gloss White
trim SWP Trim and Tinting White

28

No matter how rambling the trim
on your house, or how many the additions,
you can decorate in good taste.
Colorful SWP Paint can skillfully
camouflage as well as attract attention.

AT THE LEFT!

body SWP Gloss White
shutters SWP Gloss Solfast Red

Exteriors of houses, whether they're brand new or
comfortably mellowed with years, are constructed of
many different types of materials. Wood siding, con-
crete, shingles, shakes, asbestos siding, stucco and
brick. Sherwin-Williams research chemists provide
you with the right house paint for each of these ma-
terials. Your home takes on rich, new beauty when
you apply the right Sherwin-Williams House Paint.

SWP Gloss House Paint for the best paint job you
ever had on traditional smooth wood siding. It comes
in a rainbow of decorator-recommended colors as
well as the ever-popular white. SWP Gloss retains
its gleaming beauty for years and years.

SWP Gloss One-Coat White House Paint is an
exceptionally fine gloss white that renews the beauty
of previously painted wood surfaces that are only worn
and dirty. It's amazing how this heavily pigmented
paint gives you 2-coat coverage with only one appli-
cation! And, it offers ease of brushing and lasting
durability. SWP Gloss One-Coat White is a time-
saving paint that keeps your white house at a con-
stant peak of beauty. It is money-saving, too.

S-W Kem-Krete Stucco, Concrete and Masonry
Paint adds exciting glamour to all types of brick,
stucco, concrete and asbestos siding. There's a wide
range of wonderful colors and, of course, a soft
velvety white. Easy to apply.

Sherwin-Williams Shake Paint is formulated for
shakes and shingles used as siding. It comes in a
wide range of special colors for this type of surface.

BODY SWP Shake Paint Redwood trim SWP Trim and Tinting White

Continuous color, like this

rich green, brings the freshness

of the outdoors right into

your home through a wall of glass.

29

How many coats of paint do you need

WHEN PAINTING WOOD

Painted wood surface in good condition; One coat of SWP
Gloss One-Coat White will cover white or light shades where the
paint film is in firm condition. If there are areas where the old
paint may have cracked or blistered, sand them smooth or re-
move with Wash Away Paint Remover. Paint these spots with
SWP Exterior Undercoater No. 450 before applying the One-Coat
White. Allow 48 hours for drying between coats.
Painted wood in poor condition: Use 2 -coat system. First,
SWP Exterior Undercoater No. 450, then 1 coat of SWP Gloss House
Paint in the color of your choice. Allow at least 48 hours for drying
between coats.

New, unpainted wood: Must have 2 coats of paint. SWP Exterior
Undercoater No. 450 to lay a smooth, even surface film with just
enough "tooth" to give good holding power to the following coat of
SWP Gloss House Paint in the final color. Allow at least 48 hours'
drying time between coats.

WHEN PAINTING STUCCO AND MASONRY SURFACES

Painted surfaces in good condition: Previously painted stucco,
masonry and brick with a very light surface chalk require a coat
of SWP Exterior Undercoater No. 450, tinted as recommended on
label of finish coat can. Allow 4 days' drying time before applying
Kem-Krete Stucco, Concrete and Masonry Paint.
Painted surfaces in poor condition: Previously painted ce-
ment block, concrete, brick or masonry may be in poor condition
because of peeling, loose paint, or other causes. When this pre-
vails, all old paint should be removed by power sanding or sand-
blasting. Then paint the same as for unpainted surfaces (see below) .
Unpainted surfaces: Stucco, masonry and asbestos shingles
should be free of dust and have no breaks in the surface. Patch
cracks and apply two coats of Kem-Krete Stucco, Concrete and
Masonry Paint.

Unpainted shakes and other textured wood surfaces should have
two coats of Sherwin-Williams Shake Paint. Allow 24 hours' dry-
ing time between coats.

For more detailed information on preparing the surface for
painting, get these step-by-step directions from our store.

Remove loose paint With scraper or wire
brush, scrape off loose paint. Sand to
smooth edges. Spot-prime bare spots with
Exterior Undercoater No. 450. Apply over-
all coat of Exterior Undercoater No. 450.

Previously unpainted blocks may be
partially filled with a coat of S-W Sur-
face conditioner No. 74, applied accord-
ing to label directions. Where more fill-
ing is required, add up to one pint per
gallon of Monterey Sand or silicious
filler to the surface Conditioner. Recoat
with S-W Kem-Krete.

The number of coats depends on the condition of the surface you are going to
paint . . . and you may want to use an undercoater. The purpose of
an undercoater, or primer, is to give the entire surface of your house the same
uniform treatment, ready for the finish coat. Also, an undercoater makes
the second coat of paint much easier to apply.

SURFACE PREPARATION IS SO IMPORTANT

Repair damaged surfaces Clean out dirt
and grass from boards close to ground. Re-
place damaged boards. Prime new boards
with Exterior Undercoater No. 450 at once
to protect wood from exposure to moisture.

Till small cracks Fine hairline cracks will
be filled or bridged with S-W Surface Con-
ditioner No. 74 (and/or S-W Kem-Krete) . . .
and the following coat of Kem-Krete Paint,

«

Re -putty window sash Remove loose,
cracked putty. Spot-prime bare wood with
Exterior Undercoater No. 450. Replace
glazier's points. When dry, re-putty with
S-W Elastic Glazing Compound.

Calk joints, cracks Clean out loose calk
with knife. Spot-prime with Exterior Un-
dercoater No. 450. When dry, recalk us-
ing pressure gun or knife. Use S-W Glaz-
Kalk. Get it into crack not just on surface.

Repair broken stucco Large cracks and
breaks should be treated with commer-
cially prepared stucco patch, as directed.
Let dry at least a week. Apply S-W Surface
Conditioner No. 74 and then 2 coats Kem-
Krete Paint.

Protect gutters, downspouts Remove
scaling paint with wire brush. Brighten
rust spots with steel wool. Spot-prime with
Exterior Undercoater No. 450. Paint in-
side gutters, chimney flashings with S-W
Tinners' Red.

31

How to paint

the outside

of your home

Plan well and allow yourself enough
time to do the job properly. Experts
say, much of the success of a paint-
ing job depends on preparation of
the surface (see the previous pages) .

Be sure the surface is dry. Wait
until the morning sun has dried off
the dew. It is best to paint one
side of the house at a time, when
it's not in direct sunlight. If pos-
sible, paint when the weather is
warmer. Most finishes dry best at
65° F., or higher.

Your stopping place is impor-
tant. It's best if you can com-
plete one day's work by finishing an
entire side. If not, try to paint up to
a corner, window or door so that lap
marks won't show when you resume.

Wait at least 48 hours' drying
time before you apply the second
coat. Painting too soon will cause
the undercoat to shrink as it hard-
ens, cracking the surface coat.
Wait longer if you can.

When in doubt, check the direc-
tions on the S-W paint can.

First time you 9 re doing the
painting yourself? We suggest
you start at the back of your
house so that, by the time you get
around to the front, you'll be a
regular "pro."

Mix paint thoroughly Pour off top liquids
into clean container. Stir pigments from
the bottom with upward motion. Gradually
stir back liquid. Pour from can to con-
tainer several times.

Begin at corner Paint peak first. When
level with roof line, start at corner and
work across. Don't overreach, it's safer to
move ladder. Paint gutters, downspouts as
you go.

Dust carefully Dust "as you go" with
painter's duster. Be sure to get under clap-
boards, window sills, etc. Prevents dust
from streaking new paint. Keep wire
brush handy, too.

Paint windows Use narrow sash brush.
Do pane divisions first, then crossrails and
vertical stiles. Do casing, sash and trim
last. Move sash 2 or 3 times before dry to
prevent sticking.

HOW TO FIGURE THE AMOUNT OF PAINT YOU'LL NEED

See page 31 to decide whether you need one or two coats of paint.
When buying paint, it's always better to get too much rather than too
little . . . you can always return the unopened cans.

Covering capacity of S-W House Paints:

ONE-COAT WHITE 400 sq. ft.

EXTERIOR UNDERCOATER NO. 450 450 8 q. ft.

GLOSS HOUSE PAINT 550 sq. ft.

SHAKE PAINT 250 to 350 sq. ft.

KEM-KRETE MASONRY PAINT 200 to 400 sq. ft.

SURFACE CONDITIONER NO. 74 150 to 200 sq. ft.

32

Load brush properly Dip 4" brush into
paint about H bristle length. Tap brush
lightly against inside of can to remove ex-
cess. Too much paint makes messy work,
wastes paint.

Apply paint Hold brush with fingers sup-
porting back. Apply paint generously.
Paint underside of clapboards first, use
roller or 6" nylon brush for stucco,
brush shakes with the grain of the wood.

Paint doors. Panel doors — first paint
moldings, then all panels. Next cross-
rails from top to bottom and stiles. Flush
doors — paint across from top to bottom.
Do edges last with sash brush.

Paint porches, steps Remove loose paint,
repair if needed. Paint in harmonizing
color Porch & Floor Enamel as directed.
Screens, shutters, etc., best painted laid
flat.

Start at top Work your way across side
of house in horizontal strips. Eliminates
lap marks. Paint under eaves as you go.

Protect brushes Good brushes can be used
over and over again. Keep them clean with
Kem Paint Brush and Roller Cleaner or
water — according to paint used.

To figure it out:

Multiply the distance around your house* by
the average distance from ground to eaves, plus
2 feet. Then, divide by covering capacity of
S-W Paint to get number of gallons needed.

120'
xl5'

1,800 sq. ft.

"Rule of thumb" for figuring trim paint —
most houses have about Yh tr i m surface.

♦Allow less paint for walls with large expanse
of windows,

33

For beautiful floors in color •

Colors "hold true" in S-W Porch and
Floor Enamel. Reds, browns, grays and
all the others keep their crisp, new
look in spite of rugged weather.

Wooden porch floor and steps can be
kept in good repair with paint. Besides
being colorful, it's a wonderful safety
precaution as Porch and Floor Enamel
preserves the wood and prevents rot-
ting and splitting.

Sherwin-Williams

PORCH AND
FLOOR ENAMEL

Here's a beautiful floor enamel with outstanding
durability. The rich colors hold their sparkling
lustre . . . in spite of blistering sun and extreme
rugged winter exposure. S-W Porch and Floor
Enamel has an especially tough surface which
stands up beautifully under the abrasion of con-
stant foot traffic. So, use it for floors and steps of
wood, cement or metal. Works wonders outdoors
and indoors, too.

Rich colors We've got them in S-W Porch
and Floor Enamel! The weather and strong
sun won't hurt them. There's a good selec-
tion that will go with the color plan for the
rest of your house.

Easy to apply Brush it on, or use a Roller-
Koater, and it will dry overnight. One coat will
do most jobs, but an unpainted floor will require
two. One gallon will cover about 500 square feet.

Concrete basement, recreation room and garage floors may be decorated,
too. Enamel goes on quickly, easily . . . and with the
long-handled Roller-Koater you can reach in, around and under.

The tough, smooth surface makes cleaning easy . Just wash off
with the garden hose or use a handy sponge or mop.

S-W Porch and Floor Enamel has such a durable, hard surface that it
will withstand rough use and still hold its beauty and sparkle.

35

For natural
wood finish for all
paneling i woodwork^
furniture . . .
Sherwin-Williams
new BEAUTY-LOK

S-W Beauty-Lok is a completely new
product that gives natural wood a beau-
tiful e *close to the grain" appearance.
And it is so easy to apply.

You can have the latest decorator color
effects in wall paneling, woodwork and
furniture. S-W Beauty-Lok is so different
from the conventional heavy-looking
stain and varnish finish. It creates ex-
citement by adding new and unusual color
tones that bring out all the beauty of the
natural wood.

Your ehoiee of eoior effects
in t j loss or satin finish

S-W Beauty-Lok gives you a wide range
of lovely wood finishes. It comes in
natural and a rich blond in both lustrous
Gloss and modern Satin, as well as the
popular, new tinted shades of green, tan,
gray, rose and brown. S-W Beauty-Lok
will blend with all types of furnishings
throughout your home.

MODERN, COLORFUL

PANELS WITH
BEAUTY-LOK FINISH

^RAl WOOD FINISH**

Beauty-Lok is the ideal finish for fine furniture.

Examples of the many unusual effects

36

walls Beauty -Loh tinted with Kern Tinting Color Green on Birch
CEILING and fireplace Super Kern-Tone Shasta White
FURNITURE Thayer Coggin, High Point, N. C.
floor Armstrong Cork Company, Lancaster, Pa.

BEAUTY-LOK

IS EASY TO APPLY

Even if you've never before refinished
a piece of furniture or a floor, you can
be sure of getting professional results
with Beauty-Lok. Follow the directions
carefully and you'll be surprised at how
simple it is.

Here are the two simple steps to get a
colorful, natural wood finish:

S-W BEAUTY-LOK SEAL

Comes in either a clear or blond liquid
that can be tinted to whatever effect
you want — match any shades you like.
Brush it on the surface— allow a few
minutes to penetrate — wipe it off with
a cloth. It will give uniform color tones.

S-W BEAUTY-LOK FINISH COAT

A clear, hard finish in both lustrous
gloss and modern satin. Brushes on
easily, dries extremely fast. It will be
dust-free in 20 minutes— ready to sand
(if you prefer two coats) in just 3 to 4
hours. It's that easy!

Finish with protective coat of Beauty-Lok Satin.

Handy "how to" auide ,

FURNITURE FINISHING
FACTS BOOK

Pro or amateur, you'll get lots of
helpful tips on finishing (or
refinishing) furniture, paneling
and woodwork. How to antique,
bleach, stain, shellac . . .
this gives you only a hint
of the information packed
into these 32 illustrated
pages. Get your copy for
just 25c in our store.

get with Beauty-Lok.

37

Removing paint or varnish is a breeze

with Shertvin - W illiams
NEW WASH AWAY PAINT REMOVER

new s-w wash away remover actually does the job
just as easily as it sounds. Brush on a liberal coat of
remover, let it stand undisturbed for about 15 to 20
minutes, then wash off with water and a cloth, sponge
or steel wool. That's all!

s-w wash away remover will remove paint or var-
nish from anything . . . metal and wood alike. Use
plenty of remover, it's inexpensive. It's nonflammable
so it's safe to use. Always store in a cool place.

Use Wash Away

Pain t Remover on

FLOORS
BOATS
WOODWORK
PICTURE FRAMES

FURNITURE

DOORS AND WINDOWS
SHUTTERS AND SCREEN FRAMES
EXTERIOR WOOD SIDING

HOW TO USE WASH AWAY PAINT REMOVER

1. Spread S-W Wash Away liberally with a
brush. Avoid brushing back over your work. A
thick coat of Wash Away may eliminate the
necessity for a second application.

2. Wait until S-W Wash Away has had time to
soften the old finish. Allow a good 1 5-20 min-
utes. Old finish will wrinkle and ribbon as re-
mover loosens the paint layers.

3. Wash away old finish with water and a
sponge, cloth or steel wool. Wipe surface dry.
If all paint has not been removed, apply a sec-
ond coat of remover. This coat will do the trick f

4. Clean brush with plenty of water. No solvent
or speciaj care is needed.

Just brush it on • . •

wait a while . . .

wash paint off

Mar-not's tough film resists scratches.

Stains can't penetrate Mar-not's hard surface.

For beautiful natural wood floors Sherwin-Williums

MAR-NOT* Clear Plastic Varnish

Apply S-W Mar-not and you add a handsome, long-
lasting wood finish. It's crystal clear and all the fine
line and intricate grain pattern of the wood show
through. S-W Mar-not is so tough it is impervious to
staining by alcoholic liquids, destructive fruit juices.
And, the hard surface resists scuffs and scratches.
Mar-not will add years of protection, greater beauty
to your finest furniture, floors and woodwork.

Choose from two lustres. The Satin Finish gives a
deep, mellow smoothness and the High-Gloss Finish
leaves a lustrous brilliance that just sparkles.

Amazingly Easy to Apply, Clean the surface to be
varnished then apply Mar-not. Always brush with the
wood grain. An even glide of your brush will help
prevent streaks and brush marks. Then, without
refilling your brush, go lightly across the grain and
level off with the grain.

Mar-not dries to the touch in 2 l A hours. If you
plan to apply a second coat, allow it to dry overnight.
One coat will brighten any previously varnished sur-
face. Use two coats over new wood from which
you've removed the old finish.

* Trade Mark

Exterior^ weather-resistant spar varnish 9
Sherwin-Williams REXPAR

This clear spar varnish gives a tough, elastic
film that will withstand extremes of weather conditions.
Rexpar is ideal for boats, station wagons, trucks,
as well as exterior doors, porch ceilings and other
surfaces around the house. Dries in 2 or 3 hours and won't turn
white or waterspot. The elastic base allows it to expand and contract
with the temperature changes and not crack or become brittle.

39

Easg-to-applg 9 high-gloss enamel bg Sherwin-Williams
brilliant ENAMELOID®

Use S-W Enameloid wherever you
want the daring of gleaming color. Over
wood, plaster or metal; kitchen and
bathroom walls; woodwork throughout
the house; for outdoor furniture and
garden tools; tricycles and trellises;
water pipes and stair rails; and a mil-
lion or more other places.

S-W Enameloid comes in pastels,
rich white and soft black as well as
a rainbow of brilliant colors. Won-
derful for decorating furniture. And,
you'll be pleasantly surprised with the
easy application. S-W Enameloid flows
on smoothly, leaves no telltale brush
marks, Dries quickly and is resist-
ant to heat and
all kinds of
stains. It's so
easy to keep
clean . . . just
wipe off with
a damp cloth.

S-W Enameloid flows on evenly
and easily whether you
use a brush or Roller-Koater.
And, it dries quickly leaving a high
gloss in glowing color.

1 Clean the surface. Sand
existing gloss with medium
sandpaper. If new wood,
sand and apply undercoater
{equal parts S-W Flat-Rite
andS- W Enameloid in color of
finish coat). Dry overnight.

2 Stir S-W Enameloid until pig-
ments and liquids are completely
blended. It's best to stir S-W
Enameloid frequently when
you're applying it, too. Never
thin the finish coat . . . use it
right from the can.

3 Flow S-W Enameloid on freely.
Do not "feather" it out. S-W
Enameloid will glide easily across
surface. Always work from a dry
area into the wet edges for a
smoother, more beautiful fin-
ished surface.

4 Level off lightly. Every
couple of strips, cross-brush
your work . . . then level off
in same direction. This uni-
forms the surface and pre-
vents sagging. Do this with-
out refilling brush or Roller.

40

It 9 s new • • • Sherwin-Williams

SPRAY ENAMEL

Here's a durable, porcelain-like enamel in a handy, easy-
to-use spray container! Your choice of 9 wonderful dec-
orator colors that will add touches of glamour in your
home in a jiffy. Use S-W Spray Enamel for amazingly
easy touch-ups, give picture frames a touch of excite-
ment, footstools, furniture for outside or inside the
home. In fact, it's so handy, you'll be inventing uses.

HOW TO USE S-W SPRAY ENAMEL

• Be sure the object to be sprayed is clean and free
from grease or wax.

• Shake can well to mix enamel thoroughly.

• Spray a thin mist of enamel from a distance of 1 0
or 1 2 inches. Move can as you go to get even,
smooth results. S-W Spray Enamel will dry dust free
in 10 minutes, hard in 4 hours.

FOR A SUPERIOR PAINT JOB 9 USE A GOOB BRUSH

V VARNISH AND
ENAMEL BRUSH

K* HOUSE PAINT BRUSH „ „„„Z^^

r r 4 EXTERIOR

Lone -Length Bristle ^ lUTFDinn roiicu

SMALL ENAMEL
BRUSH

INTERIOR BRUSH

Medium-Length Bristle

SASH AND
TRIM BRUSH

Long-Handle

OVAL
TRIM BRUSH

Cleaning is cany with
KEM PAINT BRUSH and ROLLER CLEANER

You wouldn't believe that cleaning up painting tools could be
so simple! And, so gentle on your hands, too. Varnish,
oil base paint, enameJ, house paint all vanish like magic when
you use our Kern Paint Brush and Roller
Cleaner. It will leave your brushes
clean and soft . . . ready for another use.

Look how easy it is!

First, pour some Kern Cleaner into a clean
container and work it well up into the
heel of the brush. Saturate the paint roller
with Kem Cleaner.

Then, wash brush or roller under a
stream of cool water.

Presto, brush or Roller-Koater is clean!

41

For an economical finish for wails
and woodwork, youHl lore
Sherwin-Williams SEMI-LUSTRE

For a durable, half-gloss enamel for walls and wood-
work, use lovely S-W Semi-Lustre. Flows on freely
and dries to a satin-like finish with a soft, subdued
gloss. S-W Semi-Lustre has a tough, smooth surface
that washes so easily. Economical, too.

Choose from white or a fashion-range of colors, all
color matched to S-W Flat-Tone. Use S-W Semi-
Lustre in kitchens, bathrooms, utility rooms, recrea-
tion rooms . . . and for an economical, throughout-
the-house, woodwork finish.

FIXTURES Lyon Metal Products, Inc., Aurora, Illinois

For a flat wall finish?
nse odorless- Sherwin-Williams
FLAT-TONE ®

S-W Flat-Tone is an alkyd wall enamel especially for-
mulated for those who prefer an enamel finish with-
out gloss. It dries to a subdued sheen giving walls a rich,
flat finish that adds a distinctive quality to any room.

S-W Flat-Tone comes in exquisite colors to satisfy
your most imaginative decorating ideas. All of these
are color matched to S-W Semi-Lustre,

For a bea u t i f uh transparent finish*
LIN-X® Clear Gloss Varnish
for exterior or interior use

Lin-X gives a tough, clear finish with durable glisten-
ing beauty. Because it won't peel, chip or crack, it is an
excellent protective finish for boats and outdoor fur-
niture, where weathering could be a problem. Inside
the house, Lin-X is wonderful for floors (even printed
linoleum), wood paneling, furniture, and you should
see its shining magic on woodwork and doors! Resists
boiling water, hot grease and even fruit juices.

FOR SPECIAL JOBS . . . Special Sherwin-Williams Products

Protective coat
for metal surfaces*

S-W ALUMINUM

CHROME FINISH No. 21

Fast drying, aluminum paint that
looks like chrome with all its
sparkling beauty. Wonderful for
radiators, pipes of all kinds,
ornamental iron work and many
other places around the home
and garage. S-W Aluminum
Chrome Finish No. 21 brushes
on quickly and easily. Covers
clean, dry surfaces perfectly.

Stain and
varnish in
one operation*

S-W FLO-LAC

In just one application,
you can apply a tough, hard-wearing
varnish stain in your choice of
wood effects. Refinish old furniture
like new. Wonderful for woodwork
and floors too. Simply brush
S-W Flo-Lac on and let it dry overnight,

Colorful protection
at moderate price.
S-W COMMONWEALTH
PAINT

High-quality exterior paint that
is practical for buildings that
are subjected to extremes of
weather. One coat of this
economy paint will give years
of protection and is particularly
effective for use on farm and
industrial buildings, metal
roofs and general utility painting.
Your choice of red or green.

Cleaning got gou down?
Not when gou use
S-W FLAXOAP

S-W Flaxoap is a heavy-duty vegetable oil soap that
makes any cleaning job easier. Cleans walls, wood-
work, furniture, floors and any painted surface you can
mention. Brings back their original sparkle and
beauty with surprising ease. Flaxoap gives you rich
suds that draw out grime and grease. Safe for your
hands . . . safe for your furnishings. Get the handy
5-pound can — you'll want to use it so many places.

Protect against rust with
S-W METAL PRIMER RED

An economical, anticorrosive primer with
excellent durability and moisture resistance.
One full coat gives a solid covering and a
tough film that will adhere well to
metal and still form a tight bond
with the finish coat of exterior
paint or enamel. For all exterior

*t TAl pfitmt* metal except new galvanized iron.

EXTERIOR HOUSE PAINTING You can

do it yourself with easier brushing,
more durable SWP House Paint. We
have complete service with Gloss or
Flat House Paint in glowing color or
handsome whites.

HOME DECORATION is our specialty.
Decorating ideas don't "just hap-
pen" . . . they're carefully cultivated.
Our Color Harmony Book will sug-
gest hundreds of possible color ideas
for your personal selection.

PAINT IS OUR BUSINESS We stock all
these famous Sherwin-Williams paints
for outside and inside your house.
What a selection of decorator colors.
Trouble with "how to do it"? . . . we'll
work it out with you.

QUALITY IS OUR REPUTATION Our

neit.< r hood store has the best in-
formal and decorating ideas for
you . . . and the most widely used
paints in the world. You just can't go
wrong with Sherwin-Williams paints.

As your local Sherwin- Williams Dealer, we can do so

when it comes to paunt 9 much more for you thaa just sdl painL We have the

U)e 9 re at your Service! finest line of painting and repairing materials and tools.

Come in to see as and take adva ntage of all our services!

ALL OF THESE SERVICES AND MANY MORE ARE AVAILABLE
HERE AT OUR SHERWIN-WILLIAMS PAINT STORE

1957 E

PRINTED IN U. S. A.

Digitized by:

INTF RNATIONAt

ASSOCIATION FOR PRESERVATION TECHNOLOGY

www.apti.org

For the

BUILDING TECHNOLOGY HERITAGE LIBRARY

https://archive.org/details/buildingtechnology heritagelibrarv ^

From the collection of:

Tulane
University

Southeastern Architectural Archive

Special Collections
Howard-Tilton Memorial Library

http://seaa.tulane.edu

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we 9 re at your service!

much more for you than just sell paint. We have the
finest line of painting and repairing materials and tools.
Come in to see us and take advantage of all our services!

ALL OF THESE SERVICES AND MANY MORE ARE AVAILABLE
HERE AT OUR SHERWIN-WILLIAMS PAINT STORE

PRINTED IN U. S. A.